Here’s a good read from Conversmart: “2020 State of DTC Text Message Marketing” and as our CEO Bogdan Constantin comments in the piece: “As the data clearly suggests and our own millions of conversations have shown us–text marketing is not only here to stay, it’s poised to be the dominant customer interaction channel for digitally native brands who need to build instant feedback loops with their customers that generate increased lifetime value.” The beauty of this old-but-new medium is that the sky’s the limit in what can be achieved for brands that lead with authenticity and a “give without asking mentality” toward how they approach text message marketing in partnership with world class agencies like Conversmart and power marketing automation tools like Voxie. Onward!
